Aer Parris tells creators how to market their books. Then they wrote one.

Behind the Books

Aer Parris tells creators how to market their books. Then they wrote one.

For nearly 20 years, Aer Parris has made a living with words. But the words that mattered most came from their dad, every night at bedtime.

Hit the Books with Dan Milnor: Put Play into Practice

Hit the Books with Dan Milnor: Put Play into Practice

Not everything is meant for public consumption. This might seem counter to the general trend of modern society, where every moment of every day is shared and shared passionately. ...

Cookies by Chef Coy: Behind the Book with Secoyah Browne

Behind the Books

Cookies by Chef Coy: Behind the Book with Secoyah Browne

What began as a late night stress-relieving activity from a job in real estate finance has become a brand worth watching and a cookbook you’ll want to literally sink ...

How to take creative risks and get comfortable doing it

Planning & Creating

How to take creative risks and get comfortable doing it

Taking risks in your creative endeavors can be as intimidating as it is essential. The path less traveled often leads to the most extraordinary outcomes. Yet, many of us ...

Planning & Creating

How to create an exhibition catalog that elevates your work and drives sales

Planning & Creating

How to create an exhibition catalog that elevates your work and drives sales

An exhibition catalog is much more than a companion piece to your show. It’s a powerful extension of it, something that carries your work beyond the gallery and into ...

How to turn client testimonials into business-winning content

Planning & Creating

How to turn client testimonials into business-winning content

Client testimonials are one of the few marketing tools you can’t buy or fake. They’re proof that real clients trusted you, got tangible results, and felt strongly enough about ...

11 custom coloring book ideas that are guaranteed to sell

Planning & Creating

11 custom coloring book ideas that are guaranteed to sell

Coloring books may remind you of childhood, but today they’re doing so much more. They’ve evolved into fun, versatile, and surprisingly powerful tools for small businesses, helping creators connect ...

Book design principles from professional designer Zoë Sadokierski

Planning & Creating

Book design principles from professional designer Zoë Sadokierski

Designing a book is about more than placing images on a page or choosing a typeface. Every decision shapes how a reader moves through the work, how the story ...

How to make limited edition books your next big revenue stream

Planning & Creating

How to make limited edition books your next big revenue stream

Limited edition books have a unique kind of pull. They signal exclusivity, and for brands and businesses of all shapes and sizes, that sense of scarcity is a powerful ...

How to make a graphic novel: a step-by-step guide

Planning & Creating

How to make a graphic novel: a step-by-step guide

Graphic novels aren’t just for comic fans anymore. They’ve evolved into one of the most exciting storytelling formats in contemporary culture: visual narratives that blend art, emotion, and imagination ...

Travel photo book examples: tips from 4 pro photographers

Planning & Creating

Travel photo book examples: tips from 4 pro photographers

Editor’s note: This post was originally published on June 4, 2014 and most recently updated on December 22, 2025. What makes a great travel photo book? It’s not just ...

Integrated marketing strategy: pairing print with digital

Planning & Creating

Integrated marketing strategy: pairing print with digital

In a world that moves fast, the brands that succeed are those that consistently show up on screens and in real life. That’s the power of an integrated marketing ...

5 Takeaways from Dan Milnor’s creative portfolio workshop

Planning & Creating

5 Takeaways from Dan Milnor’s creative portfolio workshop

Why portfolios make the perfect low-pressure creative project and how to start one. Portfolios are often seen as a professional necessity—something you put together when you’re applying for a ...

The Just Start Challenge: How to make a book in just 7 days

Planning & Creating

The Just Start Challenge: How to make a book in just 7 days

You don’t need perfect photos. You don’t need the perfect idea. You don’t even need a full weekend. You just need a plan—and the decision to start. If you’ve ...

Go big: the power of large-format books

Planning & Creating

Go big: the power of large-format books

Books come in all shapes and sizes. Some beautiful, very precious publications are printed in pocket-sized formats. But in the realm of visual expression, few things can elevate work ...

Zine layouts: dos and don’ts

Planning & Creating

Zine layouts: dos and don’ts

Zines are the ultimate playground for creative minds—a freeform experiment where the only rule is that there are no rules. Whether cutting out magazine clippings, doodling with crayons, or ...

How to create a workbook for your course

Planning & Creating

How to create a workbook for your course

You’ve navigated the world of online course creation and crafted content you’re proud of, and now you’re looking to elevate the experience for your students (and, not-so-secretly, for yourself, ...

Student portfolios: Your ultimate guide

Planning & Creating

Student portfolios: Your ultimate guide

“Creating a portfolio is defining who you are,” says Mike Davis. “It’s a reflection of your essence.” Davis is a visual editor, author, and educator who has helped countless ...

How to create a real estate listing book

Planning & Creating

How to create a real estate listing book

It’s no secret that the real estate industry has become increasingly cutthroat over the years. The growing demand for housing and limited inventory have made the market one of ...

How to take creative risks and get comfortable doing it

Planning & Creating

How to take creative risks and get comfortable doing it

Taking risks in your creative endeavors can be as intimidating as it is essential. The path less traveled often leads to the most extraordinary outcomes. Yet, many of us ...

How to be more creative: 43 ways to boost originality

Planning & Creating

How to be more creative: 43 ways to boost originality

Creativity is the basis of any artistic and literary pursuit, whether you’re into photography, design, or writing. But the idea that creativity is inherent to only a gifted few ...

How to start a bullet journal: a guide for creative minds

Planning & Creating

How to start a bullet journal: a guide for creative minds

As we approach a new year, you’re probably brimming with a plethora of new ideas, aspirations, and goals. Instead of using pre-printed planners and notebooks, starting a bullet journal ...

What are low-content books? And how do you create and sell one?

Planning & Creating

What are low-content books? And how do you create and sell one?

You’ve probably heard a lot lately about the appeal of low-content books—for creators and customers. What are the pros and cons of making one? Do they really sell? Here, ...

How to illustrate a children’s book

Planning & Creating

How to illustrate a children’s book

Illustrating a children’s book is both an art and a science that requires a unique blend of creative thinking, artistic ability, technical skills, and understanding of young minds. Beyond ...

Design that captivates: A creator’s guide to children’s book template layouts

Planning & Creating

Design that captivates: A creator’s guide to children’s book template layouts

In the imaginative world of children’s books, you can’t underestimate the power of design and layout. Visual by nature, a well-crafted children’s book engages the minds of your young ...

How to make a coffee table book: A 10-step guide to getting started

Planning & Creating

How to make a coffee table book: A 10-step guide to getting started

Crafting a coffee table book is an art form that combines equal aspects of storytelling, visual allure, and production value. Coffee table books are the perfect platform for professional ...

Blurb announces the Mini Square photo book

Planning & Creating

Blurb announces the Mini Square photo book

Not every moment in life needs a large coffee table book to remember it by. That’s precisely why Blurb is introducing its newest (and arguably cutest) size to the ...

How to design a book cover: professional tips for success

Planning & Creating

How to design a book cover: professional tips for success

Creating a unique and eye-catching book cover is essential for any author or creator looking to self-publish their work. Despite the overused cliché, “never judge a book by its ...

This is a unique website which will require a more modern browser to work!

Please upgrade today!